by Sherri, Ruby Moon Designs | Sep 16, 2026 | Content Marketing, Customer Experience, Graphic Design, Marketing, Small Business, UI/UX, Website Design
TL;DR: People make quick judgments about websites. Within seconds, visitors are deciding whether a business looks professional, trustworthy, relevant, and worth exploring. A clean design, clear messaging, fast load time, easy navigation, mobile-friendly layout, and...
by Sherri, Ruby Moon Designs | Aug 12, 2026 | AEO, AIO, SEO, Small Business, Website Design
TL;DR: If your website still reflects your brand and functions well, you may not need a complete redesign. A strategic website refresh can improve speed, mobile usability, SEO, accessibility, and overall user experience while saving you time and money. Is a Website...
by Sherri, Ruby Moon Designs | Jun 17, 2026 | Clients, Security, Small Business, Web Development
TL;DR: One weak password can undo even strong security measures. Cyberattacks are increasing, and password habits are often the weakest link. Use unique passwords or passphrases, enable multi-factor authentication, and regularly review your security to reduce risk....
by Sherri, Ruby Moon Designs | May 13, 2026 | AEO, AIO, Search Engine Optimization, Small Business
TL;DR: AEO, or Answer Engine Optimization, focuses on structuring your content so search engines can pull clear, direct answers. AIO, or AI Optimization, helps your content get selected and cited in AI-generated summaries like Google AI Overviews. Both rely on clear,...
by Sherri, Ruby Moon Designs | Apr 17, 2026 | AIO, Content Marketing, Google Analytics, Google Search Console, SEO, Small Business
TL;DR: You’re creating great content and optimizing for SEO and AIOs, but without tracking tools, you’re guessing. Use Google Analytics and Google Search Console together to understand what’s working and where to improve. Marketing Is Worth the Effort, But You Need...
by Sherri, Ruby Moon Designs | Feb 13, 2026 | AIO, Content Marketing, SEO, Small Business, Web Design
TL;DR: AI Overviews (AIOs) are Google’s AI-generated summaries that now appear at the very top of search results—before ads or website listings. They combine information from multiple trustworthy sources, but they don’t always credit specific websites.
To increase...