by Sherri, Ruby Moon Designs | Jun 17, 2026 | Clients, Security, Small Business, Web Development
TL;DR: One weak password can undo even strong security measures. Cyberattacks are increasing, and password habits are often the weakest link. Use unique passwords or passphrases, enable multi-factor authentication, and regularly review your security to reduce risk....
by Sherri, Ruby Moon Designs | May 13, 2026 | AEO, AIO, Search Engine Optimization, Small Business
TL;DR: AEO, or Answer Engine Optimization, focuses on structuring your content so search engines can pull clear, direct answers. AIO, or AI Optimization, helps your content get selected and cited in AI-generated summaries like Google AI Overviews. Both rely on clear,...
by Sherri, Ruby Moon Designs | Apr 17, 2026 | AIO, Content Marketing, Google Analytics, Google Search Console, SEO, Small Business
TL;DR: You’re creating great content and optimizing for SEO and AIOs, but without tracking tools, you’re guessing. Use Google Analytics and Google Search Console together to understand what’s working and where to improve. Marketing Is Worth the Effort, But You Need...
by Sherri, Ruby Moon Designs | Feb 13, 2026 | AIO, Content Marketing, SEO, Small Business, Web Design
TL;DR: AI Overviews (AIOs) are Google’s AI-generated summaries that now appear at the very top of search results—before ads or website listings. They combine information from multiple trustworthy sources, but they don’t always credit specific websites.
To increase...
by Sherri, Ruby Moon Designs | Nov 12, 2025 | Content, Content Marketing, Marketing, SEO, Small Business, WordPress
TL;DR: Adding media to WordPress is easy no matter if you’re using the Block Editor, Classic Editor, or a builder like Divi or Elementor. Upload images, videos, and audio directly or embed them from platforms like YouTube and SoundCloud. Always optimize files with...
by Sherri, Ruby Moon Designs | Oct 13, 2025 | Content, Content Marketing, Services, Small Business, Web Design, Web Development, WordPress
TL;DR: Categories and tags are built-in tools that help organize your blog and make it easier for readers (and search engines) to find their way around. Think of categories as your table of contents (broad topics) and tags as the index (specific keywords). When used...