by Sherri, Ruby Moon Designs | Oct 13, 2025 | Content, Content Marketing, Services, Small Business, Web Design, Web Development, WordPress
TL;DR: Categories and tags are built-in tools that help organize your blog and make it easier for readers (and search engines) to find their way around. Think of categories as your table of contents (broad topics) and tags as the index (specific keywords). When used...
by Sherri, Ruby Moon Designs | Sep 15, 2025 | Content, Content Marketing, Search Engine Optimization, SEO, Small Business, White Hat SEO, WordPress
TL;DR:
Format your WordPress blog post using clear headings, short paragraphs, bullet points, and strategic images. Include a featured image and excerpt, and use question-based subheadings and concise answers to improve your chances of being featured in Google AI...
by Sherri, Ruby Moon Designs | Aug 18, 2025 | Content, Content Marketing, SEO, Small Business, WordPress
TL;DR; To post a blog in WordPress, log into your dashboard, go to Posts > Add New, enter your title and content, set a featured image, and click Publish. If this is your first blog post, create a separate Blog page and assign it under Settings > Reading as the...
by Sherri, Ruby Moon Designs | Jul 17, 2025 | Marketing, Small Business, Web Design, Web Development
TL;DR: To build a website, you need both a domain name (your web address) and web hosting (where your site lives). Domain names help people find you, while hosting stores your website’s content and makes it accessible online. Platforms like WordPress.org offer...
by Sherri, Ruby Moon Designs | Dec 6, 2021 | Content Marketing, Search Engine Optimization, SEO, Small Business, White Hat SEO
I have elephants to sell. Would you like to buy one? “I don’t need an elephant,” you say. And… you’re looking at me oddly, like I might be trafficking circus orphans. What if I showed you a video and you could see that my elephants are textured grey plush with pink...
by Sherri, Ruby Moon Designs | Oct 19, 2021 | Google Analytics, Google Search Console, Marketing, Search Engine Optimization, SEO, Small Business, Web Design, Web Development, Website Design
In August of 2021, Google rolled out its Google Page Experience Update. This update comprises an algorithm that takes into account how happy users are when they use a particular web page. We’ve all known for a long time that the human user is just as important as a...