Blog: Creating User Centric Websites
Ideas to improve your web presence with innovative design, not trends.
How to Track If Your Marketing, SEO, and AIO Efforts Are Working
You’re creating content and optimizing for SEO and AIOs, but without tracking tools you’re flying blind. Learn how Google Analytics and Google Search Console help you see what’s working in your marketing.
Marketing, SEO, and AIOs: What’s the Difference and Which Should You Use?
Marketing builds brand awareness, SEO ensures people can find you, and AIOs use AI to highlight your expertise in search results. Learn how these three strategies work together to boost your visibility online.
What Are AI Overviews in Google Search and Why They Matter for Your Website
Google’s AI Overviews are reshaping how search results appear—and that means your website strategy may need to adapt. Here’s what they are, how they work, and how to make sure your content has the best chance of being featured.
How to Schedule Blog Posts in WordPress
Learn how to schedule blog posts in WordPress so your content publishes automatically. A simple way to save time, stay consistent, and keep your website active.
WordPress vs. Wix vs. Squarespace vs. Shopify: Which Website Builder Is Right for You?
Compare WordPress, Wix, Squarespace, and Shopify to find the best website builder for your business. Learn which fits your goals and style.
How to Add Images and Media to Your WordPress Blog
Learn how to upload and embed images, video, and audio in WordPress, whether you’re using the Block Editor, Classic Editor, Divi, or Elementor. Step-by-step instructions for beginners.
How to Use Categories and Tags Effectively in WordPress
Learn how to organize your WordPress blog with categories and tags. This guide explains how to use them effectively for better navigation and SEO, with easy examples.
How to Format a Blog Post for Readability and SEO in WordPress
Learn how to format your WordPress blog posts for readability, SEO, and AI visibility. This guide covers headings, short paragraphs, lists, images, links, and best practices to make your content easy to read and optimized for both humans and search engines.
How to Post a Blog in WordPress: A Beginner-Friendly Tutorial
TL;DR; To post a blog in WordPress, log into your dashboard, go to Posts > Add New, enter your title and content, set a featured image, and click Publish. If this is your first blog post, create a separate Blog page and assign it under Settings > Reading as the…
Domain vs. Hosting – What’s the Difference?
TL;DR: To build a website, you need both a domain name (your web address) and web hosting (where your site lives). Domain names help people find you, while hosting stores your website’s content and makes it accessible online. Platforms like WordPress.org offer…
What’s the difference between content marketing and SEO?
I have elephants to sell. Would you like to buy one? “I don’t need an elephant,” you say. And… you’re looking at me oddly, like I might be trafficking circus orphans. What if I showed you a video and you could see that my elephants are textured grey plush with pink…
What does Google Page Experience Update mean for your website?
In August of 2021, Google rolled out its Google Page Experience Update. This update comprises an algorithm that takes into account how happy users are when they use a particular web page. We’ve all known for a long time that the human user is just as important as a…
The elements of SEO and your blog
I was brainstorming themes for this blog when spring rains suddenly washed the skies in my neighborhood. A deluge poured from the clouds. Roof gutters strained to contain the water. Thunder and lightning tortured the air and small furry things went into hiding to wait…
What is Schema.org markup and why is it important for SEO?
It’s lunch time. Your stomach is growling. Pretend you want to eat at a Greek restaurant. To find the Greek restaurant nearest you, you enter “Greek restaurants near me” in to the search query box on Google. This comes up: The page that comes up in response to your…
Exploring the most important ranking factors for SEO
Many of us aren’t traveling much these days. We’re staying home and doing puzzles. We’re finding surprising places to walk the dog close to home. We’re fighting Zoom fatigue with funny backgrounds or downloading apps to make ourselves feel like we’re biking through…